Life & Love

Online Dating Statistics That Will Encourage You to Create an Account

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Couple making heart with hands

We’ve all been there. You scroll through Instagram and see a friend got engaged, another just got married and one is expecting twins. When will you find your one true love? Perhaps these online dating statistics will convince you to create an online dating account and begin dating.

Online Dating Statistics

Below are some online dating marriage statistics (aka, online dating success statistics) as well as general statistics.

  • In 2017, there were 54,350,000 single people in the U.S.1
  • 49,650,000 people in the U.S. have tried online dating
  • At age 26, women have more online pursuers than men
  • At age 48, men have twice as many online pursuers than women
  • Women lie most about their weight, physical build and age
  • Men lie most about their age, height and income
  • What’s most important on a first date:
    • 30% say personality
    • 23% say smile and looks
    • 14% say sense of humor
    • 10% say career and education
  • 17% of couples who got married in 2016 met through online dating
  • As of 2017, 52.4% of online dating users are male and 47.6% are female
  • Marriages that met online have an average of 18.5 months of courtship
  • Marriages that met offline have an average of 42 months of courtship
  • Online dating users spend an average of $243 per year on dating site subscriptions
  • In 2017, the online dating industry had an annual revenue of $1,935,000,000
  • In 2013, 35% of adults ages 18-35 had used dating sites opposed to only 9% of adults older than 552
  • There are an estimated 2,500 dating sites and apps in the U.S. and more than 5,000 worldwide3
  • An estimated 10% of online dating profiles are fake
  • Traffic for online dating spikes as much as 350% in the weeks following Christmas
  • In 2016, there were almost 15,000 complaints of online dating romance scams4
  • Losses related to those 15,000 scams cost victims more than $230 million
  • Older widowed and divorced women are commonly targeted in these scams

Tinder Statistics

  • The average Tinder user logs in 11 times per day5
  • Women spend 8.5 minutes on Tinder per session while men spend 7.2 minutes
  • Users average 79.2 to 93.5 minutes on Tinder per day
  • Almost 8% of marriages initiated offline ended in divorce whereas couples who met online reported a lower 6% rate6

Online Dating Infographic

Online Dating Infographic

Online Dating Success Stories

Watch this short video of some couples reading through their first conversations with each other thanks to online dating sites.

Is Online Dating Safe?

There are some dangers of online dating, as you probably saw in some of the stats listed above. Unfortunately, not everyone is sincere when making their online dating profile. Practicing safe online dating is essential. Follow the tips below:

  • Get to know the other person before meeting up with them in-person
  • Meet in a public place
  • Tell a friend where you’ll be
  • Stay sober
  • Keep your belongings with you at all times (don’t leave your purse at the table if you go to the restroom)

Here are some signs that your online date cannot be trusted.

Which Online Dating Platform Should You Sign up For?

The next big decision you have to make is which company you should sign up with. We’ve compared the best online dating sites in this comparison article. We encourage you to give it a read and ask us any questions you may have about which may fit you best. If you’ve already signed up for online dating, what are some of your online dating tips that you can share with our readers? Give them the boost of confidence they need!

Sources: [1] Statistic Brain, [2] Pew Internet, [3] Credit Donkey, [4] FBI, [5] Expanded Ramblings, [6] PNAS 

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Kimberly Alt

Kimberly received her Bachelor of Arts from Simpson College with a major in multimedia journalism and a minor in marketing. She has been writing about business solutions since 2014, covering subjects such as tax software, email marketing, office equipment and more. Her work has appeared in many notable brands, including The New York Times' Wirecutter, Reader's Digest, Forbes, People, Woman's World, and Huffington Post. In 2015, she started her own business and continues to learn how to run it more efficiently thanks to her work on We Rock Your Web. Her natural curiosity helps her research as she seeks the truth when learning about, comparing and personally testing products and services. With every piece she writes, her goal is to help our readers find the best fit for their unique needs.
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