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  • Search Engine Optimization: Stay Ahead of Your Competition

Keyword Search Trends: Why Are They So Important?

Computer with graphs: Keyword Trends

When it comes to online marketing and making the most out of your brand’s presence, it is important to understand keyword trends. Before starting any endeavor, there is data readily available that can show you the popularity history of a product, industry or specific term. The term keyword trends refers to the process of analyzing keyword searches to find which keywords are trending at the present time. Determining which keywords are currently trending for your product or service is important in being able to target marketing campaigns for the best results. Researching keyword trends is an important first step to determine if interest in your industry is going up or down…

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Physical Inactivity Is Killing Us: Benefits Of Treadmill Desks

Man sleeping on his tablet with food:Physical Inactivity at Work

Everyone understands the dangers of smoking and everyone understands the importance of being active. What people may not know is that physical inactivity at work may be just as deadly as taking a smoke break. This has many people questioning their sedentary ways. After all, while many know that activity is good for you, they may not know that not being active could actually kill them. How is this possible and how can physical inactivity and the lack of movement at work be as deadly as a casual cigarette with your co-workers?

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What Is Blogging? A Beginner’s Guide

Thanks to the internet, it’s now easy for everyone to create and promote their own content with little (if any) start up costs via blogs, all you need is a computer and something to say. Some people do it just as a hobby, while other bloggers make it their full time job. In fact, some blogs now have more reach than more established, formal distribution channels. As technology has evolved over the years, so has journalism. Blogging makes it possible for everyone to be a writer and have a soap box. But is that a good thing? We’ll dive into what bogging is, which platform to use, why you should do it, how to start a blog, and more!…

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Interview with Ann Handley, MarketingProfs CCO

Ann Handley Interview

Not only is it an honor to interview one of my content marketing idols, it is particularly exciting that she is our first female featured in our People Who Rock the Web series. And what better way to kick off the girl power than with a kick @ss woman like Ann Handley. Not only is she an accomplished author, speaker, mom, wife and overall awesome person, she is the Chief Content Officer (CCO) at MarketingProfs, where she’s been leading the charge on all things B2B Marketing for more than a decade. But before we get into her Q&A , I have a small back story to share…

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What are the Best WordPress Themes?

Screenshot of person on computer: Best Website Templates for WordPress

Want to keep up with current website trends, drive traffic to your website and take advantage of the latest designs and functionality? WordPress templates are the way to go. WordPress is growing much faster than other content management systems (CMSs) like Joomla, Drupal and others. And there are some exciting WordPress templates, also called themes, that give you the ability to build almost any type of website you can imagine. We’ve chosen some of the best premium WordPress themes on the market today and broken them down into Best WordPress Template categories to further assist you in your search…

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What Are Royalty Free Images?

Royalty free images on a computer screen: What Are Royalty Free Images?

Images are worth their weight in gold in the online world. But how do you know if what you’re “re-purposing” is considered royalty free, public domain, copyrighted, etc.? The web has helped us share information like never before, but it also presents legal risks for people who publish on the web. Most of us understand plagiarism as it applies to written content, but what about photography? The legalities around image use are confusing for sure — much more so than simply citing a source for written content. But we’ll help you decipher the differences — and better understand the question: “what are royalty free images?”…

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Interview with Cameron Priest, TradeGecko Co-Founder and CEO

Interview with Cameron Priest

What started as an idea by Cameron Priest, his brother and a friend is now a worldwide inventory management software platform in 140 countries and counting. Originally from New Zealand, Cameron Priest and his team of over 100 at TradeGecko are based primarily in Singapore where they’ve found success with the country’s mission of fostering entrepreneurial spirit and offering opportunities for technology and funding. Learn more about the history, struggles and successes of TradeGecko and what it’s like to manage a global startup company…

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