At We Rock Your Web®, we put the technical stuff in laymen's terms so you can build your small business with a new website, rank it in Google, market it on social networks, analyze your traffic, and increase sales. Don't be afraid to ask for help, and prepare to have your web rocked!
Should I park, redirect, or use add-on domains? Parking is a function of a DNS (Domain Name Server) entry, where the DNS zone for both the parked and original domains resolves to the same document root (the same content). This is what makes Drupal multisite installations possible (many sites can access one document root, but have their own settings, themes, etc. files to make them unique)…
Selecting a domain name is the first step in getting your business online. And because of the way domain names are treated by search engines, it’s a very important first move. You want to take your time selecting your domain name so you don’t have to go back and choose an alternative down the road and go through the lengthy process of redirecting website pages that search engines have already indexed…
Domain transfers, because of a registrars interest in retaining domains, can be confusing, especially if the domain you wish to transfer resides at another registrar. I break down various transfer scenarios and give advice on how to transfer domains with minimum hassle…
Typosquatting, also referred to as URL hijacking (in relation to domains), relies on typographical errors (typos) made by users when trying to access a domain directly via URL. If the user mispells the website, they will end up on the site of a “typosquatter”, a type of cybersquatter, whose purchase of the domain name is the sole intent of attracting traffic due to misspellings. How do you prevent typosquatters from taking advantage of you?
The domain registration market is lucrative, which means there are a lot of people, including unqualified and dishonest ones, out to make a quick buck. We sift through the garbage and finds the best domain name registrars to suit your needs…
Google’s PageRank algorithm is a ubiquitous SEO feature that has been around for years. Names after Google founder Larry Page, PageRank was established as a way to measure the “importance” of a website…
Cpanel’s Mailman mailing list software is not all that bad for an open-source application. It provides quite a bit of flexibility when it comes to managing and administering your mailing list and its subscribers. The glaring problem? There is no easy way to export your list of subscribers! Here’s how to do it…
HTML escape character lists often include characters between 128 and 159 – the problem is that these are Microsoft specific, and are reserved for control characters in the standard Internet character sets. In HTML they are undefined, and in XHTML they are completely invalid. Read on for a list of valid HTML escape characters you should use….
We give you PHP and ASP send email scripts (with SMTP authentication), which you can use to send email from another email address. This is useful for unsubscribing from those pesky email newsletters to which you are subscribed with an alias (forwarding address), and must reply to with an email from the address that is subscribed to the newsletter…
Protecting Drupal data is slightly more complicated than a locally stored, static-file website, since all the data is stored in a database. Therefore the key to backing up your data is to backup the database. Here I outline a process that works for me. I do not make any guarantees as to the correctness of this information nor will I be held responsible for any problems you encounter as a result of its use.
