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| Best for… | |
| Overall SEO |
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| Keyword Tracking | |
| Backlink Tracking |
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Here we review SEO Tools that didn’t make the cut in our main comparison (and for your convenience, our top 3 to the right).
Now without further ado, here are our reviews of the remaining SEO Tools candidates requested by our readers:
BuzzSumo | LinkCheetah | SE Ranking | SEOBook | SEO Power Suite | Keyword.com
BuzzSumo Review
BuzzSumo is a marketing analytics software that can help you discover and analyze what’s trending online and on social media. Simply enter a keyword or domain, and it provides insight into what content is working and why, and which influencers can help boost your brand or campaign. This tool is great at helping you generate relevant content ideas and identifies high-traffic keywords you’ll want to include. If you’re big into social media engagement, you’ll want to check out BuzzSumo.
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Here’s a look at BuzzSumo’s interface:
Price
BuzzSumo offers a 7-day free trial on any plan and you can save 20% if you pay annually.
| Pro | Plus | Large | Enterprise | |
|---|---|---|---|---|
| Price Per Month | $99 | $179 | $299 | $499+ |
| # of Users | 1-5 | 10 | 15 | Custom |
| # of Alerts/Project | 5 | 10 | 30 | 50+ |
| Years of Data | 1 | 1 | 2 | 5 |
| Question Analyzer |  | | |
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| Facebook Analyzer | | |
LINKCheetah Review
If you’re looking for backlink analysis but can’t afford Ahrefs, our top choice for backlink SEO research, LINKCheetah is a solid alternative. Although it’s relatively new on the SEO scene, it’s getting great reviews so far — and its monthly cost is far less than Ahrefs. But, you get less, too.
Unlike Ahrefs, however, LINKCheetah is solely a backlink analysis tool. LINKCheetah is reliable for what it gives you, and if backlink research is all you need, it’s worth considering. Otherwise, you may want to look elsewhere.
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Here is a screenshot of LINKCheetah:
Pricing
LINKCheetah offers a 14-day free trial. You can save 25% off of the following prices if you pay annually. All plans include all of its features.
- $49/month for 500 domains
- $79/month for 2,500 domains
- $129/month for 5,000 domains
- $199/month for $10,000 domains
SE Ranking Review
SE Ranking’s main strength is keyword rank tracking, but it also includes website and on-page SEO auditing. With SE Ranking, you can see how your competitor’s keywords rank compared to yours. It’s an affordable alternative to Authority Labs, our #1 pick for keyword tracking, but it’s not quite as powerful. Still, SE Ranking gets excellent user reviews for its ease of use, accuracy and features and is a great option for small businesses.
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Here’s a look at SE Ranking’s interface:
Price
SE Ranking offers a 14-day free trial. The following prices are for daily ranking updates. You can save 20% for updates every 3 days or 40% for weekly updates. You can also customize the following plans based on the number of keywords you want to track.
| Optimum | Plus | Enterprise | |
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| Price Per Month | $39 | $89 | $189 |
| # of Keywords | 250+ | 1,000+ | 2,500+ |
| # of Websites | 10 | Unlimited | Unlimited |
| Track Backlinks | 5,000 | 25,000 | 75,000 |
| On-Page Checker # of Pages | 150 | 450 | 750 |
| White Labeling | | |
SEOBook Review
IMPORTANT NOTE: This SEO service is currently closed to new members, and there’s no pricing information. We are unclear on whether this product is still for sale or supported. We do not recommend signing up at this time.
SEOBook, owned and operated by SEO guru Aaron Wall, is slightly different than all of the other offerings in this comparison. Wall’s business started in 2003 with one of the most successful SEO books in history and then transitioned his efforts into an online SEO course.
The course is geared towards novice marketers — it claims that you are hiring your own personal SEO expert when you pay for its service. At $300 a month, the cost isn’t cheap, but if you’ve made it this far in the article and you’re completely overwhelmed by the content, a personal SEO expert might not be a bad move.
Once you join, you get personal interaction, but SEOBook also has its own proprietary tools like a keyword suggestion tool, keyword list generator, keyword ranker and competitive analysis.
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Here is a look at one of the SEOBooks’ tools:
Pricing
SEOBook does not have a free trial, but it does offer prorated refunds.
- $300/month
SEO PowerSuite Review
SEO PowerSuite is a bundle of some powerful, professional SEO tools: Rank Tracker, SEO SpyGlass, WebSite Auditor and LinkAssistant. It offers a free version that has a ton of features, but you can’t save any of your projects.
To get the most out of SEO PowerSuite, you must first pay a one-time fee for the software license and then pay a monthly fee for Search Algo updates — these keep your software in line with search engines’ changing algorithms and let you store projects in SEO PowerSuite Cloud.
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Here is a look at the SEO PowerSuite interface:
Pricing
SEO PowerSuite offers a free version — a fantastic way to try out most of its robust features. All editions include unlimited websites and keywords. It offers deep discounts on its monthly Search Algo subscription if you pay annually or every two or three years. They also offer a 30-day money back guarantee on any license.
Professional Edition
- $299 Professional License (one-time fee)
- $8.33/month Search Algo subscription
Enterprise Edition
- $699 Enterprise License (one-time fee)
- $19.95/month Search Algo subscription
You also have the option to purchase each tool separately. Individual pricing is the same for Rank Tracker, SEO SpyGlass, LinkAssistant and WebSite Auditor.
- $124.75 each: Individual Professional Tool (one-time fee)
- $299.75 each: Individual Enterprise Tool (one-time fee)
Keyword.com Review
Keyword.com (formerly SerpBook) is a keyword rank tracker that has a similar approach to that of AuthorityLabs in that it focuses on keyword rank checking. They provide local and global rank tracking of the top 100 results for Google Mobile, Google Desktop, Google Local Maps and YouTube. You can choose a plan (number of trackable keywords) for either bi-hourly updates or daily updates (these happen automatically) and get a discount with an annual subscription.
We use them in addition to SEMrush (our primary SEO platform) for quick alerts when one of our top terms has a significant ranking change. They have an API you can use to really leverage the power of the platform.
Pro Tip: Track Google Mobile To Cover Desktop Rankings Also
Keyword.com gives you the option to track both Google Mobile and Google Desktop results. But since Google recently announced a mobile first index (rankings for both desktop and mobile results are based on the mobile index now, not the desktop index), you really only need to track Google Mobile, regardless of which traffic source is the primary driver behind visitors to your site. This saves you from using 2 credits to track each keyword.
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Here’s a look at Keyword.com’s dashboard:
Pricing
Keyword.com offers a 7-day free trial and a 14-day money back guarantee on all plans. You can save 20% by paying annually.
Bi-Hourly (Every 2 Hours) Updates
| Personal | Beginner | Enterprise | |
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| Price Per Month For Bi-Hourly Updates | $65 | $108 | $468 |
| Keywords/Domains Per Month | 250 | 1,000 | 5,000 |
| On-Demand Keyword Updates Per Day | 750 | 3,000 | 15,000 |
Daily Updates
| Personal Daily | Beginner Daily | Enterprise Daily | |
|---|---|---|---|
| Price Per Month For Daily Updates | $52 | $92 | $360 |
| Keywords/Domains Per Month | 250 | 1,000 | 5,000 |
| On-Demand Keyword Updates Per Day | 250 | 1,000 | 5,000 |
Who’s Your Pick?
If you think these companies have too many cons, check out our main SEO Tools review for our winners.
Which SEO tool are you leaning towards trying, if any?
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