Sally Jones

While attending the University of North Carolina at Chapel Hill’s graduate school for journalism and public relations in the late 1990s, Sally began a long career researching and writing about business, technical and scientific topics.

Her decades of experience as well as a passion to stay on top of the latest online tools and resources combine to help small businesses (and freelancers like herself) flourish. Her work has appeared in many notable media outlets, including The Washington Post, Entrepreneur, People, Forbes, Huffington Post, and more.

Branding Your Business For Success

Starbucks cup with logo (caption: Guide to Branding)

Our branding section has our business experts showing you how to create a brand that is memorable, attention-grabbing and targeted to your customer base. With guides on everything from naming your business and designing your logo, to business cards and font creation, we strive to help you maintain your brand message within your organization. Article …

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Online Time Clock Reviews: TSheets vs Harvest vs Timecamp vs Toggl vs Paymo & More

Watch and glasses on desk

Whether you’re a sole proprietor or you manage a small business team, tracking work time can be a huge, time-consuming drag — especially if you’re managing multiple clients, projects and tasks. A cloud-based time tracking software solution could be the answer to your problems at your small businesses, freelancing career, ad agency, legal practice and more. You might be surprised at how affordable and efficient these solutions can be…

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Campaigner Review: Has This Service Kept Up With The Times?

Campaigner review

Campaigner is one of the original email marketing services that’s still a popular option due its competitive pricing. It boasts a lot of features for beginners and advanced users alike. But with such intense competition, especially with newer services offering the latest technology and tools, how does Campaigner rate this year?…

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AWeber Review: The Grandfather Of Email Marketing?

2 phones with AWeber: AWeber Review

AWeber is a dependable, trustworthy email marketing service that can help promote your business. AWeber Communications has been in business since 1998 (an eternity for online services). In fact, AWeber was the first company to launch the autoresponder — a must-have in today’s email marketing world…

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AWeber vs MailChimp: Email Marketing Service Battle

AWeber vs MailChimp logos

Having trouble nailing down which email marketing service provider to use for your business? Two of the most popular, AWeber and MailChimp, each have their devotees (and detractors). On first inspection they seem to offer a lot of the same features, with the exception that MailChimp has a free forever plan. But we dug deeper into these rivals to see how their differences could affect your ultimate choice. First, we’ll give you an overall review of each service and then delve into some of the most important features to see who wins this email marketing showdown…

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Best Email Capture Software For Lead Generation: Thrive Leads vs OptinMonster vs SumoMe vs LeadPages vs OptiMonk

Tired of fishing for potential customers to sign up on your site without the ideal hooks? If you’re struggling with how to capture email addresses from website visitors, you’re in the right place. The email capture tools we review here give you the amazing ability to grow your email list, drive leads and boost your sales conversions…

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DocuSign Review: The Best Way To Sign On The Digital Line?

Electronic signature on legal document

Tired of shuffling paperwork and waiting for snail mail to get the signatures you need on important business documents? DocuSign is an industry-leading digital signature service that gives you the tools to send, sign and share documents online, anytime, and from any device. It’s fast, secure, and legally binding. But how does it work and is it the best electronic signature service on the market? Our review dives in to find out…

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