Ever wonder who is behind the scenes at We Rock Your Web? Our team has been involved on the business side of the tech world for a combined 75+ years. Our writers are committed to providing the most in-depth and unbiased information to help your small business thrive.
We conduct rigorous research and are proud of our publishing process which goes through at least half a dozen people and gives each piece we write 2-3 months of work on average, including consulting by industry experts.
Learn more about your favorite authors and view their articles below. You’re welcome to contact us with your feedback and questions. Thanks for reading and stopping by to get to know us. Here’s to rocking the web together!
Alex has been involved on the business side of the internet since the early 2000’s. He holds both a Management Science degree from the University of California at San Diego as well as a Computer Science degree from NJIT.
We Rock Your Web had its roots back in 2004 as the tech blog for a web design and development company Alex founded that has grown and evolved into the parent company of We Rock Your Web.
While his foundation is rooted in web development, his expertise today lies in content and digital marketing, SEO, organic and paid search, analytics, and publishing. Alex is an avid tennis player, nature enthusiast, and hiker, and enjoys spending time with his wife, friends, and dogs.
Michelle holds an MBA from Vanderbilt University and has worked in marketing at Bank of America, Mattel and Hanes. Michelle’s 20+ years of digital marketing and brand building experience inform our content and keep us on top of the latest tech details.
Michelle is also an experienced entrepreneur and small business operator, sharing her knowledge with our readers since 2012. When not geeking out, you can find her on a hike in the mountains or reading in the hammock with her dogs.
Kimberly received her Bachelor of Arts from Simpson College with a major in multimedia journalism and a minor in marketing. She has been writing about business solutions since 2014, covering subjects such as tax software, email marketing, office equipment and more.
In 2015, she started her own business and continues to learn how to run it more efficiently thanks to her work on We Rock Your Web. Her natural curiosity helps her research as she seeks the truth when learning about, comparing and personally testing products and services. With every piece she writes, her goal is to help our readers find the best fit for their unique needs.
Sadie has over 15 years of experience in digital marketing, graphic and web design, social media strategy, email marketing and more. She is a 4th generation small business owner and has worked with a wide range of brands from fortune 500 companies to startups and entrepreneurs.
Sadie is a self-proclaimed Apple/Mac guru and keeps up with all the latest tech trends at conferences including South by Southwest. Sadie has a Bachelor of Science degree from the University of Texas at Austin’s Moody School of Communications and a concentration in Business from the Red McCombs School of Business.
Jeff received his Bachelor in Business Administration with a Concentration in Finance from Malone University. Jeff has many years experience as a small business owner, with forays in retail and property management.
For more than a decade, Jeff has acted as SEO and analytics consultant for We Rock Your Web and is constantly studying and evolving to learn how to properly navigate this ever changing industry.
While attending the University of North Carolina at Chapel Hill’s graduate school for journalism and public relations in the late 1990s, Sally began a long career researching and writing about business, technical and scientific topics.
Her decades of experience as well as a passion to stay on top of the latest online tools and resources combine to help small businesses (and freelancers like herself) flourish.