SEO

SEO (Search Engine Optimization) is a fancy word for helping you get higher up in the search engine rankings. The higher up you are, the more people visit your site (assuming there’s people searching for the keywords you’re ranking for). More technically, SEO optimizes a website’s content and structure so it can be more effectively indexed (found) by search engines. SEO is typically used as an umbrella term to also include SEM (Search Engine Marketing), or promotion of your content once your site is SEO optimized. Collectively a search marketing campaign includes keyword analysis, competitive analysis, link building, social sharing, content marketing, conversion optimization, and other buzz words that can work together to help you get more traffic to your site. But don’t feel overwhelmed! Our SEO Series will take you through all this one concept at a time. And we also have expert articles for those already in the know. If you’re new to the game, begin with our What is SEO? article below.

Semrush vs SpyFu: Which All-In-One SEO Solution Wins?

SEO marketing tools vary widely in their capabilities. Some are highly specialized in one or two areas, while others try to cover all the SEO bases. The latter is the case with two enormously popular SEO tools, SpyFu and SEMrush.

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Semrush Review: Pricing, Keyword Research, Competitor Analysis, Site Audit, Competitors, & More

SEMrush on laptop screen

SEMrush is one of the most popular all-in-one SEO solutions on the market, because it includes a lot of functionality that you have to pay for separately in other tools, all in one package. It is updated very frequently and new features are added all the time. And while it’s not the least expensive tool on the market, it stacks up well vs the competition. How well exactly? Our experts dive in to find out in our comprehensive SEMrush review.

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Interview With Oleg Shchegolev, CEO And Co-Founder Of Semrush

Oleg Shchegolev

When it comes to having a business, you need a website. And when it comes to having a website, you need to develop strong SEO strategies to ensure you can be being found on the internet by your current and future customers. This is especially crucial on the ever-growing and changing world wide web. That’s where SEMrush comes into play. Founded by Oleg Shchegolev and Dmitri Melnikov, SEMrush aims to help businesses of all sizes to better understand their analytics and tactical ways to improve their search performance. Learn about the creation of SEMrush and some personal anecdotes from one of the founders and current CEO, Oleg Shchegolev, in our latest People Who Rock the Web interview.

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Best SEO Tools 2021: Ahrefs vs Semrush vs Moz vs Raven vs Majestic vs SpyFu & More

Best SEO Tools

This comparison looks at the leading SEO software options and distinguishes what sets them apart from one another. You’ll notice that most of these solutions have free trials, but after that, there is a monthly fee involved. While there are free SEO tools out there, any experienced online marketer will know that to find a quality solution, you are going to have to pay for it…

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HitTail Keyword Research Tool: Find Keywords You Never Thought To Look For

HitTail Logo (Review)

HitTail is unique when it comes to keyword tools. Instead of giving you a search box to find new keywords to optimize for like most keyword tools do (think Google Keyword Planner, WordTracker, Keyword Discovery, etc.), HitTail analyzes your existing website traffic (using a little script or plugin you install on your website) and automatically suggests keywords it thinks you have a good chance at ranking for. It even claims to be able to show you the “not provided” keywords hidden in Google Analytics. How good is HitTail really? Find out in our review…

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AuthorityLabs Review: Want To Outrank Your Competition?

Authority Labs on computer screen

Tracking search engine rankings is a key element to staying ahead of your competitors, and that’s where AuthorityLabs excels. Our experts dive in to see if this much hyped SEO tool can help boost your competitive edge…

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