Marketing

Learn about the various ways to promote, brand and sell your product or service. Includes email marketing, social media, online advertising, affiliate marketing, branding, graphic design and more.

Get Your Content Noticed By Optimizing Your Images With These Guidelines

Tips for Using Images to Enhance your Content

An article with compelling images averages 94% more total views than one without. If that wasn’t enough, research indicates that our brain processes visual content 60,000 times faster than text. So, it’s fair to say that visuals should be a large part of your content marketing strategy to make the biggest impact on your audience, captivate new fans, and increase engagement…

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Best Social Media Management Tools: Sprout Social vs Buffer vs Hootsuite vs Agorapulse vs eClincher

Snapchat, YouTube, LinkedIn, Instagram, Pinterest, Facebook, Twitter… you name it! There are more social media channels than we could have ever imagined. It’s time consuming to create and post content and track the effectiveness of it all. Enter social media management software to help you get the job done. they offer a one stop place to post, analyze and monitor all of your social media efforts, alleviating the pain of having to log in and out of dozens of accounts and websites regularly…

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MailChimp Review: Free Plan, But How Does It Scale?

MailChimp Review logo

MailChimp has the best free subscription plan of any email marketing service provider out there. Along with the long list of features including unlimited image hosting, Google Analytics and the integration with hundreds of apps, MailChimp is an excellent choice for beginners or those who have limited funding…

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Fonts 101: How to Install Fonts On Mac

Changing fonts screenshot

Have you ever wanted to take your graphics and design up a notch but not sure where to begin? Fonts and Dingbats (or character fonts) are a simple way to be creative without spending a lot of money. There are hundreds of free fonts (also commonly called typefaces) on the internet and installing custom fonts on your Mac operating system is quite simple – once you know how to do it! Here are some easy steps on how to download, use and make the most of the fonts on your Mac operating system…

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What Is The Best WordPress Social Media Plugin?

Social media is not only useful to increase your brand’s exposure, it’s also an important ranking factor in Google’s search algorithm. Top ranking sites typically have a high number likes, shares, +1’s, tweets, and so on. If you’re on WordPress, having a social media plugin installed that connects you and your readers to your various social networks is a must…

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