Marketing

Have you ever wanted to take your graphics and design up a notch but not sure where to begin? Fonts and Dingbats (or character fonts) are a simple way to be creative without spending a lot of money. There are hundreds of free fonts (also commonly called typefaces) on the internet and installing custom fonts on your Mac operating system is quite simple – once you know how to do it! Here are some easy steps on how to download, use and make the most of the fonts on your Mac operating system…

If email marketing isn’t a part of your business, the number one question we ask you is: what are you waiting for?? Want to send an email to your prospective customers but not sure where to start? You are not alone! Email marketing has become a must to keep your customers engaged and your business booming. As with most things tech-related, email marketing is growing exponentially, not just with the number of service providers out there but with the increasingly advanced tech features that are becoming the norm The days of one email marketing service dominating the market are gone – there are SO many good ones to choose from (in fact, we review over 20 here!). But how do you even begin to weed them out? That’s where we come in. We’ve broken down the most popular email marketing service providers out there and given you recommendations…

Frustrated at having to post a status update, tweet, and promote your blog post all at the same time? We can help you take one element out of that equation by having your Facebook status updates automatically convert into tweets…

Branding your offline experience is important, so why not make branding your online experience a priority too? It is important that you take advantage of the updating your social media pages with the right timeline cover sizes to capitalize on your already captive audience of fans and the new universe of potential customers who might find you via search…

Despite having smartphones and email signatures, people still have, and regularly use, business cards as a quick way to exchange contact info and leave a lasting impression on one another. But who produces the highest quality cards at the best price? Our review dives in to find out…

MailChimp has the best free subscription plan of any email marketing service provider out there. Along with the long list of features including unlimited image hosting, Google Analytics and the integration with hundreds of apps, MailChimp is an excellent choice for beginners or those who have limited funding…

Are traditional advertising approaches too expensive or not driving consumers to your online business? Looking for a way to spread the virtual “word of mouth” on the web to market your products or services? Affiliate marketing could be your solution. It’s a relatively easy and often less expensive way to drive your business, without you having to pound the virtual pavement yourself. All you really need is to find a good affiliate network (or several networks) and/or affiliate management software. Here we’ll give you an in-depth look into how you, the merchant, can use affiliate marketing to boost your sales. And we review some of the top affiliate networks and software to help get you started…

Are you looking for a way to make some extra cash with your website or blog? Or maybe you’re on the flip side of this equation and you want publishers marketing your products in exchange for a commission…

Emeric Ernoult traded his career as an attorney in Washington, DC for the entrepreneurial life by creating AgoraPulse, one of the industry’s leading social media management tools. As the co-founder and CEO of a tech startup, Emeric has built a successful product that competes with some of the biggest players in the market, yet keeps a humble perspective and a lean team. Learn more about his journey, including how the idea for AgoraPulse came about, how he maintains a work/life balance, his advice based on what he’s learned along the way and more in our exclusive interview with Emeric…

Let’s say you create a Fan Page and your business merges with another one. Or let’s say one of your business locations closes and you want to transfer those fans over to your primary business page. You’ve spent years building up your fan base and the last thing you want to do is alienate the people who you worked so hard to earn the trust and loyalty of. A great tip that Facebook doesn’t really publicize that much is how to merge 2 or more Facebook pages with one another. Here you will find written step-by-step instructions and a video tutorial on how to merge Facebook Pages. Since Facebook is constantly changing their policies and procedures we don’t know how long this feature will last but let’s use it while we’ve got it…