Alex Schenker

Alex has been involved on the business side of the internet since the early 2000's. He holds both a Management Science degree from the University of California at San Diego as well as a Computer Science degree from NJIT. We Rock Your Web had its roots back in 2004 as the tech blog for a web design and development company Alex founded that has grown and evolved into the parent company of We Rock Your Web. While his foundation is rooted in web development, his expertise today lies in content and digital marketing, SEO, organic and paid search, analytics, and publishing. Alex is an avid tennis player, nature enthusiast, and hiker, and enjoys spending time with his wife, friends, and dogs.

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Is SEO Worth It For Small Business In 2023?

So you’ve built a website and then people just come, right? Unfortunately, that’s often not the case which can be very frustrating (especially if you’ve spent a lot of money and resources on developing your site). So, rather than spamming all your friends and family, how do you get people to know about it and find you?

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On Page SEO Factors: Optimization & Checklist

Learn how to optimize your web pages to help them rank higher in the search engines. Make it easy for the search engines to find, index, and organize your content to help support your link building efforts. You’ll learn how to structure your page using titles, headings, images, links and more for optimal flow of SEO juice.

SEO and corresponding icons displayed on a tablet screen, with hands pointing at icons

Technical SEO Vs Content SEO (Explained In Layman’s Terms)

You’ve probably been convinced that SEO is important for your business (if you haven’t, make sure you read is SEO still worth it?). The problem is, you can’t just tell someone to “go and do SEO for me!” There are so many aspects of SEO, and some will suit your particular business model better than others. The two primary types of SEO that agencies focus on are technical SEO and content SEO, and they are vastly different. Find out what sets them apart and learn which is best suited for your company.

Reseller vs VPS hosting written on a notebook, sitting on a table with part of a coffee cup and notepad visible.

VPS Vs Reseller Hosting In 2023: Which Is Best For Your Business?

The two primary types of web hosting that businesses and individuals use are VPS (Virtual Private Server) and reseller hosting. Both offer different advantages and disadvantages, and the right choice for your business depends on your unique needs. In this article, we will take an in-depth look at the differences between VPS and reseller website hosting.

miniature figures cleaning motherboard

How To Clean Your PC (And Other Electronics) In 3 Easy Steps

Regardless of where you live, modern science has not yet found a way to keep the air dust free. That means with time, dust will accumulate inside your computer. The question is – will this dust affect its performance over the long run, and if so, how do you clean your computer? It’s easier than you might think.

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A Complete Guide To URL Escape Characters

In order to prevent the misinterpretation of special characters such as a space, bracket (< and >), or % in the URL (which stands for Uniform Resource Locator – it is the address you see in your browser’s address bar indicating the location of the website you are visiting), browsers parse certain special characters using escape characters. This explains why when you click on a link such as: domain.com/page one.htm you see it parsed in the address bar as example.com/page%20one.htm. In this case the %20 is the escape character for the space…

wireless connection dropping

WiFi Keeps Dropping? Solutions For iPhone, iPad, MacBook, Google, Phone, Computer & More

Is your wireless connection dropping unexpectedly? For example, while you’re away from the computer, or if the screensaver kicks in, or if you don’t use the internet for a while? The most common causes for a wireless connection drop are your wireless router and network card. We’re going to teach you some troubleshooting tips, in order of helpfulness, that should get your wireless connection back up and running because we all know how annoying it can be if your internet keeps dropping.

domain registrar

Defend Against Typosquatting

Typosquatting, also referred to as URL hijacking (in relation to domains), relies on typographical errors (typos) made by users when trying to access a domain directly via URL. If the user mispells the website, they will end up on the site of a “typosquatter”, a type of cybersquatter, whose purchase of the domain name is the sole intent of attracting traffic due to misspellings. How do you prevent typosquatters from taking advantage of you?

web browser icons

Comprehensive Guide to Testing Browser Compatibility

Woman on computerIt’s important for any web developer to thoroughly test the rendering of their pages by various browsers in use today. The question is – how do we know which browsers are currently being used? There are many sites out there that offer various browser usage statistics, but more often than not, the data is simply a reflection of visitor-usage stats for that particular site. For specific client bases, this may not be a problem.

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